DGEN Clothing

Welcome to the Club for the Endlessly Obsessed

Co-founded by award winning designer Jody Haneke, and business attorney Rod Neuman, DGEN is a lifestyle apparel brand that embodies the relentless pursuit of passion. A DGEN works hard, plays harder. He or she lives life on the line.  When you reach that sweet spot where passion meets obsession, you ARE a DGEN. So if you’ve played cards for 24 hrs straight because the game was THAT good, cut out of work early because the bite was on, or played 18 holes on a weekday morning just because the weather was perfect, then welcome to the club for the endlessly obsessed.